Work Experience
Arrive Recommerce
Graphic Designer
- Design and present brand concepts to key clients, delivering impactful solutions to satisfy client requests
- Create compelling sales presentations to effectively communicate Arrive's value propositions and services to prospective and current clients, including JD Sports, Patagonia, and David's Bridal
- Design company deck templates and social media assets that align with audience and brand identity
- Collaborate with sales and product teams to ensure brand consistency and messaging
- Build Shopify storefronts and customize themes to improve user experience and honor clients' brand guidelines; work includes Burton, David's Bridal, and KEEN Footwear
ManufacturedHomes.com
Graphic DesignerDesign Responsibilities
- Conceptualized and executed top-level projects using Adobe Creative Cloud in collaboration with the Director of Marketing and Vice President of Corporate Development
- Managed creative direction and designed print/digital collateral for 1,300 attendees at the Biloxi Manufactured Housing Show
- Designed marketing brochures, flyers, social media graphics, and Mailchimp email templates for 40+ clients
- Created logos, selected color schemes, and curated typography for brand identities, including Western Crossing
Web Development Responsibilities
- Developed website using HTML, CSS, JavaScript, and PHP on WordPress for B2B and B2C clients
- Revamped sites for clients using best UI/UX practices and SEO optimization to improve functionality, raise consumer awareness, and increase leads
- Built websites that complied with WCAG 2 Level AA accessibility criteria to protect clients and broaden reach to diverse audiences
Department Management
- Onboarded Junior Graphic Designers and directed their work to raise client satisfaction and retention
- Initiated a company-wide organization system for managing project deliverables, streamlining cross-department communication
Common Thread Collective
Digital Design Intern
- Selected as one of four participants in a competitive three-month internship at a fast-paced e-commerce agency
- Created static and motion graphics for paid media ads, with the top design reaching over 10,000 audience members and achieving a 20% conversion rate
refreshmints
Independent Illustrator
- Exhibited and sold original artwork at large-scale exhibition shows such as Anime Expo, Anime Los Angeles, and SacAnime
- Executed a one-day turnaround to meet tight deadline for book cover design
- Illustrated stickers and postcards for non-profit community project, raising over $4,000
- Made clients happy with commission-based illustrations :)
Software
Education
ArtCenter College of Design
Illustration Design, 2015-2017
Languages
English (native)
Vietnamese (fluent)
About Karen
Hello there! I'm a graphic designer and front-end web developer based in Orange County, California. Outside of work, my pastimes vary wildly from tinkering with old electronics to rug tufting. I take pride in being a handy and resourceful person!
My motto is to never stop growing in all aspects of life, so I hope to find a place that will grow with me. Thank you for checking out my portfolio. Please reach out via e-mail or LinkedIn if you want to connect!